With Ireland’s general election more than likely set for November 29th, the familiar face-to-face, door-to-door campaigning we’ve seen in past elections is running up against some big challenges. Short days, wet November weather, and a condensed campaign window mean candidates have limited time to get out and connect in person. This is where social media […]
Social media marketing is constantly evolving, and as we look ahead to 2023, there are a number of trends that businesses should be paying attention to. In this blog post, I’ll explore some of the most important social media marketing trends for businesses in 2023. Ephemeral content will continue to rise in popularity Ephemeral content, […]
Instagram Reels has taken the social media world by storm, and for good reason. This short-form video feature allows businesses to create and share engaging content with their audience, helping to increase brand awareness, drive traffic, and increase conversions. In this blog, I’ll explore the benefits of Instagram Reels for businesses. Reach a wider audience […]
Social media has become an essential part of every business’s marketing strategy. With the increasing number of social media users, companies can use various platforms to engage with customers, promote their brand, and increase their online presence. However, using social media for business is not just about creating a Facebook or Instagram account and posting […]
TikTok videos are about to get longer. The app is now rolling out the ability for everyone to publish videos up to ten minutes in length, a massive increase on the current 3 min cap. In the beginning TikTok videos were 15 seconds. They then increased to 60 seconds and then to 3 mins in […]
Top Ten Tips on how to improve your business online from the comfort of your own home during Covid-19. So you’re stuck at home. The novelty is probably wearing off by now and you’re looking for something to do. Even if you can’t do your actual work from home you can still do things to […]
In this ever-changing world of Social Media it’s hard to keep up to date with the various image sizes for your business page. So here’s a quick guide to help you. Facebook Profile Image Every article I read says it should be 180px by 180px. However I always find it’s too pixelated and blurry for […]
Everyone and their granny knows by now that the organic reach on Facebook has drastically reduced for businesses. But what does that actually mean in muggle terms? When you post something on your Facebook page ‘organically’ i.e. without paying for adverts or boosting, the amount of people that see it is very low. If you […]
If you want to go fast, go alone. If you want to go far, go with others. A recent study shows a steady decline in female participation in the higher ranks of management with just 14 per cent of chief executive roles in Irish companies being held by women. Unless you live under a rock, […]