Social Media Marketing Trends for Businesses in 2023: What You Need to Know

Social media marketing is constantly evolving, and as we look ahead to 2023, there are a number of trends that businesses should be paying attention to. In this blog post, I'll explore some of the most important social media marketing trends…
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Why Instagram Reels Should Be a Key Part of Your Business Marketing Strategy: The Benefits You Need to Know

Instagram Reels has taken the social media world by storm, and for good reason. This short-form video feature allows businesses to create and share engaging content with their audience, helping to increase brand awareness, drive traffic, and…
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Mastering the Art of Social Media: A Beginner’s Guide to Using Social Media for Business

Social media has become an essential part of every business's marketing strategy. With the increasing number of social media users, companies can use various platforms to engage with customers, promote their brand, and increase their online…

TikTok Allows Longer Videos

TikTok videos are about to get longer. The app is now rolling out the ability for everyone to publish videos up to ten minutes in length, a massive increase on the current 3 min cap. In the beginning TikTok videos were 15 seconds. They then…

Improve Your Business From Home During Covid-19

Top Ten Tips on how to improve your business online from the comfort of your own home during Covid-19. So you're stuck at home. The novelty is probably wearing off by now and you're looking for something to do. Even if you can't do your actual…

Facebook Image Sizes 2019

In this ever-changing world of Social Media it's hard to keep up to date with the various image sizes for your business page. So here's a quick guide to help you. Facebook Profile Image Every article I read says it should be 180px…

My Top Ten Secrets to Running Facebook Competitions

Everyone and their granny knows by now that the organic reach on Facebook has drastically reduced for businesses. But what does that actually mean in muggle terms? When you post something on your Facebook page 'organically' i.e. without paying…

The Importance of Networking for Women in Business

If you want to go fast, go alone. If you want to go far, go with others. A recent study shows a steady decline in female participation in the higher ranks of management with just 14 per cent of chief executive roles in Irish companies being…

Is there a Civil War on the Horizon among the Captains of America: Google & Twitter?

You may remember last year Google and Twitter inked a deal that would see tweets being indexed by Google. Bloomberg, being the first to report this deal announced that Twitter content would be easily found and indexed on Google almost immediately…